Online advertising
Why can’t news organizations monetize traffic spikes?
For news websites, big stories often mean big traffic. That traffic can come when a local story goes national, when a story gains profile through social media recommendations, or when an item gets prominent placement on a news aggregator.
But even though web advertising is often sold by “impressions”, the number of views an ad gets, [...]
Are niche social networks the future of social networking?
When the topic turns to social networks the conversation tends to be about the typical players – Facebook and MySpace. However, there are hundreds, if not thousands, of online social networks out there that don’t even begin to rival the millions of users of the big ones but instead cater to niche audiences.
Many of these [...]
Monthly visitors to Craigslist
47,000,000
U.S. unique users, according to Wired magazine; that’s about one-fifth of the country’s population
Cost to advertise with Perez Hilton
$72,000
a day for a “wallpaper advertisement” on the celebrity blogger’s website, according to a profile the Los Angeles Times
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